On today's Advisor Advantage podcast, we get the second episode of a two-part series where Tammi and Kim give their personal review of Seth Godin's new book: "This is marketing".  Tune in to listen to our hosts talk about how to use Seth's book to help the movement grow by bringing in.

To learn more about the Prosperity Economics Movement

http://prosperityeconomicsadvisors.com/how-to-keep-your-mindset-positive-bonus-episode

Links and Resources from this Episode

• https://www.amazon.com/This-Marketing-Cant-Until-Learn/dp/0525540830
• [email protected]

Show Notes

• Seth's book's subtitle - 1:14
• Attracting people to the movement - 2:11
• Gaining additional members to the Movement - 2:30
• Seth's vision of what it takes to get started - 3:04
• What to offer and to whom - 4:19
• Treating people differently  - 4:28
• Having shared interests and goals - 5:37
• Help finding our Blueprint - 7:16
• The reinvesting process - 8:11
• The marketing promise - 9:14
• Promoting your work with your prospective clients - 10:10
• The Insurance community - 11:20
• Differences between whole life and universal life insurance - 11:45
• Using Universal Life Insurance - 12:26
• Calculating human life value - 13:27
• The value and the importance of the death benefit - 14:31
• Tammi shares a story about a client - 14:51
• Being a natural fan of the movement - 16:06

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