Most of us didn’t start our businesses because we were excited to “sell.” We started them because we wanted to help people. But if no one is buying what you’re offering, that help never reaches the people who need it most.

In this episode, I’m sharing a past training from my program The Serenity where I share all about how to sell in a way that actually works without feeling manipulative or gross.

When I think back to the early days of my business, I remember having so much belief in what was possible for me and my business. That vision of what my business would look like "someday" kept me moving when things were hard (and honestly it still does). ButI’ve noticed for myself and for many of my clients that sometimes “someday” becomes a trap. We think we’ll magically wake up confident or selling will suddenly feel easy or our offers will just flow perfectly. The reality is the business you dream about is built by taking uncomfortable action now. In this episode, I share what it looks like to keep believing in the business you’re building and get honest about the actions you need to take today to bring that future closer.

This isn’t the polished rebrand launch I had planned for the new podcast: This is Personal "simple strategies and honest conversations for a business that fits your life." Instead I share openly about my pregnancy, mental health, and the intense emotions I’ve been processing lately. But most of all, I talk about resistance.

You know what you want. More clients. More revenue. A sold-out launch. But secretly part of you might not want it. In this episode, I explore the idea of hidden resistance: the subconscious fears that can block us from receiving the very things we’re working toward. I share examples from clients (and my own life), plus a simple question you can ask yourself to uncover what might be keeping you stuck.

DM @thealexfales if you're interested in Peak Collective.

Weak decisions drain your energy. Powerful ones lighten your mental load. In this episode, I unpack the difference between the two, why powerful decisions are a hallmark of successful people, and how to start practicing this skill.

If you are interested in exploring what it could look like to work together send me a DM on Instagram or you can send me an email and I'd love to chat with you about what that could look like to work together.

I’ve been blessed with the most amazing friendships, and recently I’ve been reflecting on how they came to be. When I dug deeper, I realized there are 9 principles that have shaped these close connections. And, they are the exact same principles that can help you attract more aligned clients in your business.

Last chance to join Consistent Income Lab

Fall is around the corner, and with the shift in seasons, I’ve been reflecting on how I want to spend my time. In this episode, I walk you through the exact process I use to plan my ideal fall schedule—one that honors my energy, priorities, and season of life as a mom and business owner. If you’re craving more rhythm, space, or intentionality in your days then this one’s for you.

I found an old journal entry from almost a year ago with the prompt: “If I were to tell someone exactly what to do to start making consistent money as a coach, service provider, or online educator, here’s what I’d say…”

And in this episode, I share my answers straight from that journal page.

These steps became the foundation for a new group program: Consistent Income Lab (an 8-week intensive for female entrepreneurs to turn their ideas into income).

If you’ve made some money here and there but want more money and more consistently then you’ll love this one.

Consistent Income Lab Early Bird Pricing (ends July 31)

When most people start a business, they focus on the strategy: What to post. When to launch. How to grow.

And while those things matter (and I love helping clients get clear on them), there’s another layer that often gets overlooked: the emotions driving your actions.

In this episode, we’re diving into why your energy and motivation matter just as much—if not more—than the tactical steps you're taking. I’m sharing personal stories, client insights, and a simple check-in practice that can help you create more aligned results in your business.

If you’ve been craving support that blends grounded business strategy and emotional clarity, this one’s for you. And if that kind of support sounds like what you need right now, you might be interested in The Serenity.

After a good cry and a journal session, I realized I’ve been slipping into a pattern I know all too well: prioritizing everything except myself. So in this episode, I unpack what that looked like this week (including a very human parenting moment), why I decided to go off of Zoloft during pregnancy, and the honest reminder I needed about creating space for me—outside of my work, outside of my business, and outside of being a mom.

I also talk about the question I keep coming back to when business starts to feel too big or heavy.

Whether you’ve been overwhelmed by your to-do list, your emotions, or your season of life, this episode is a gentle but honest nudge to come back to what matters most—and to build from there.

Hang out with me on Instagram @thealexfales

Join the waitlist for The Serenity

In this episode, I’m pulling back the curtain on what a typical day looks like for me right now—while pregnant, running a business, and soaking up summer adventures with my kids. I’ll share how I structure my time, how I decide what to prioritize (in both work and life), and the mindset shifts that help me stay grounded and intentional—even when things don’t go perfectly.

Hang out with me on Instagram @thealexfales

Join the waitlist for The Serenity