This Week in Business

By The Wharton School

Bringing together top leaders, innovators and renowned faculty from the Wharton School of the University of Pennsylvania discussing topics that matter to consumers and the business world.

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FAQs about This Week in Business:

How many episodes does This Week in Business have?

The podcast currently has 2,003 episodes available.

This Week in Business episodes:

February 25, 2026 Understanding Crypto Sentiment and Market Signals
Dave Reibstein, Professor of Marketing at the Wharton School, explains how the school’s Cryptocurrency Confidence Index tracks U.S. consumer sentiment, explores links between confidence and price volatility, and examines the role of regulation and public perception in shaping the future of digital assets.
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12min
February 20, 2026 How Geopolitics Is Hitting Local Gas Stations
Serguei Netessine, Wharton Professor of Operations, Information and Decisions, discusses how U.S. sanctions on Lukoil are disrupting franchise agreements, banking relationships, and customer perceptions for locally operated gas stations in New York, New Jersey, and Pennsylvania.
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13min
February 18, 2026 Why Hiring Has Slowed Without Mass Layoffs
Peter Cappelli, Professor of Management and Director of the Center for Human Resources at The Wharton School, examines the cooling in white-collar job openings, the impact of investor-driven cost cutting, the concept of “AI washing,” and why economic uncertainty is keeping companies cautious about expanding their workforce.

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13min
February 13, 2026 Stablecoins Explained: Bridging Digital Assets and Traditional Finance
Kevin Werbach, Wharton Professor of Legal Studies and Business Ethics, discusses the Stablecoin Toolkit and how clearer definitions, regulatory frameworks, and emerging use cases could position stablecoins as a bridge between digital assets and the traditional financial system.

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11min
February 11, 2026 Super Bowl Advertising Trends, Creative Strategy, and Brand Competition
Dr. Americus Reed, II, Wharton Professor of Marketing, breaks down the strengths, themes, and competitive dynamics of this year’s Super Bowl ads, including the role of nostalgia, humor, artificial intelligence, and long-term brand storytelling.
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13min
February 06, 2026 The Economic Reality Behind Billionaires Taxes and State Budgets
Kent Smetters, Faculty Director of the Penn Wharton Budget Model and Professor of Business Economics and Public Policy at the Wharton School, analyzes the origins of billionaire and wealth taxes, explains why they consistently underperform revenue expectations, and explores their economic distortions at both the state and national level.
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11min
February 04, 2026 How Advertising Could Reshape ChatGPT and Digital Marketing
Stefano Puntoni, Wharton Professor of Marketing and Co-Director of the Wharton Human-AI Research Program, discusses OpenAI’s move toward advertising, its implications for monetization, consumer experience, and the future of digital advertising.
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13min
January 30, 2026 What the Fed’s Pause Signals for Economy and Markets
Jeremy Siegel, Wharton Emeritus Professor of Finance and Senior Economist at WisdomTree, analyzes the Federal Reserve’s decision to hold rates, the significance of dissenting votes, the outlook for future cuts, shifting market leadership, and how AI-driven productivity may shape the economy and labor markets heading into 2026.
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12min
January 28, 2026 Why Interest Rates Can’t Fix Deeper Economic Problems
Patrick T. Harker, former President of the Federal Reserve Bank of Philadelphia and current Wharton Professor of Operations, Information, and Decisions, draws on his experience to discuss why monetary policy has clear limits, the need for political follow-through on fiscal and workforce issues, and how investments in education, skilled trades, and digital innovation are essential for securing the nation’s long-term economic future.
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12min
January 23, 2026 Affordable Care Act Subsidies, Coverage Losses, and What Comes Next
Professor Emeritus of Healthcare Management at the Wharton School, Mark Vincent Pauly, analyzes the consequences of the Affordable Care Act’s enhanced subsidy expiration, its effects on insurance coverage and costs, and the potential implications of proposed reforms allowing individuals to choose plans using direct government funding.
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11min

FAQs about This Week in Business:

How many episodes does This Week in Business have?

The podcast currently has 2,003 episodes available.

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