Featuring: Swatch goes drive-through, iGeolise raises £3.2, Pokemon app driving traffic to Target, Neustar partners with JCDecaux, Google integrates food ordering into maps, MTA accepts Google Pay on subway/bus lines.

Featuring: Swatch goes drive-through, iGeolise raises £3.2, Pokemon app driving traffic to Target, Neustar partners with JCDecaux, Google integrates food ordering into maps, MTA accepts Google Pay on subway/bus lines.

Featuring: Swatch goes drive-through, iGeolise raises&nbsp;£3.2, Pokemon app driving traffic to Target, Neustar partners with JCDecaux, Google integrates food ordering into maps, MTA accepts Google Pay on subway/bus lines.

This Week In Location Based Marketing #416 (Video)

Weekly podcast on the latest news in the world of location-based marketing by THE LBMA.

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This Week In Location Based Marketing #416 (Video)

This Week In Location Based Marketing #416 (Video)