<p>"Seek first to understand and then to be understood" says Stephen Covey. That's what I'm asking you to do today as you listen to information about Gen Z.</p>

"Seek first to understand and then to be understood" says Stephen Covey. That's what I'm asking you to do today as you listen to information about Gen Z.

Those Damn Gen Z'ers!

I define Legacy as the invisible thread that connects past, present, and future, ensuring the stories and values we hold dear endure long after we are gone. We want generations who never knew our name to feel our impact and work by what we built through our farms and ranches. I believe in the strength of family farms and ranches and the legacies they carry.

Farming and ranching isn't what we do; it's who we are. We want our work to matter, which is why we must PLAN to leave our legacy well.

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I define Legacy as the invisible thread that connects past, present, and future, ensuring the stories and values we hold dear endure long after we are gone. We want generations who never knew our name to feel our impact and work by what we built through our farms and ranches. I believe in the strength of family farms and ranches and the legacies they carry. Farming and ranching isn't what we do; it's who we are. We want our work to matter, which is why we must PLAN to leave our legacy well.

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Those Damn Gen Z'ers!

Those Damn Gen Z'ers!