<p id="yui_3_17_2_1_1555982775378_3499" class="">One of the most innovative pricing strategies that should be in every firm’s pricing stack is the TIP clause. Most feedback that firms receive on pricing is negative (“Your price was too high”). Or it is ambivalent: “Your price was just right.”</p>

One of the most innovative pricing strategies that should be in every firm’s pricing stack is the TIP clause. Most feedback that firms receive on pricing is negative (“Your price was too high”). Or it is ambivalent: “Your price was just right.”

<p>One of the most innovative pricing strategies that should be in every firm’s pricing stack is the TIP clause. Most feedback that firms receive on pricing is negative (“Your price was too high”). Or it is ambivalent: “Your price was just right.”</p>

Thought Leader - Excerpt from TSOE - The Million-dollar TIP

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Thought Leader - Excerpt from TSOE - The Million-dollar TIP

Thought Leader - Excerpt from TSOE - The Million-dollar TIP