On April 30th and May 1st, Ed and Ron taught their first workshop in Chicago on the Subscription Economy Business Model. The advantages of this model are many, including:

• Predictable revenue

• Not selling services, but creating annuities with a lifetime value that far exceeds whatever you paid to acquire them

• Collective knowledge of your customers, which is a competitive advantage that cannot be duplicated

• One-to-one marketing

• Not pricing a product or service, but rather customer transformation and peace of mind

• You can predict demand and plan capacity more effectively

• …and it breaks down silos and creates a true “one-firm” model.

Join us for our After Action Review and lessons learned from the participants!