You introduce a change that makes perfect sense.
The problem is real. The data supports it. The new process is better.
And yet…someone still pushes back.
We've spent the last few episodes looking at resistance from the perspective of the person experiencing the change.
But what happens when we turn the lens back on ourselves?
What if the way we're responding to resistance is actually making things harder?
In this episode of Thoughts on Change, we're exploring the uncomfortable gap between our intent and our impact as change leaders—and how our attempts to help, convince, explain, or fix can sometimes create even more resistance.
Because we're usually not making things worse on purpose. We're trying to help.
And that's exactly what makes this so tricky.
What You'll Learn
In this episode, I explore:
- Why good intentions don't necessarily create good impact
- The difference between what change leaders intend and what people actually experience
- Why we naturally focus on other people's behavior but our own intentions
- How our responses can contribute to a resistance spiral
- What automatic responses might reveal about how we lead change
- How to start noticing the patterns that show up when we encounter resistance
The Intent-Impact Gap
Most change leaders aren't trying to make someone's life harder. We're trying to help. We want better processes, better systems, better results, less frustration, and more capability.
But the other person doesn't experience our intent. They experience our behavior. They experience our words, our questions, our actions, and what happens after the conversation.
They experience our impact.
And sometimes there's a pretty significant gap between the two.
Intent is what we meant to create.
Impact is what we actually created.
The bigger that gap becomes, the more likely we are to experience problems—and potentially more resistance.
When Helping Doesn't Help
Imagine someone tells you: "I'm worried this new process is going to make my job harder."
You want to help. So you explain why the new process will actually make their job easier. You give them the data. You walk through the future-state process.
You leave thinking: "Great. I addressed their concern."
They leave thinking: "They didn't listen to me at all."
The intent may be completely genuine. But the impact can still be very different from what we intended.
When We Defend Our Intent
When someone reacts negatively to our attempt to help, our first instinct can be to explain ourselves: "That's not what I meant." "I was only trying to help."
And those things may all be true. But when we focus on explaining our intent, we're asking the other person to understand our experience. What they may need instead is for us to understand theirs.
Rather than defending our intent, what if we got curious about our impact?
Try: "That's interesting that you experienced me that way. That's not the impact I intended. Help me understand what landed that way."
Now we're investigating instead of defending.
The Resistance Spiral
Resistance can quickly become a cycle. We share that something is going to change.
Someone resists. We respond with information. They dig in. So we give them more information. They get frustrated. So we explain ourselves. They pull away. So we push harder.
And suddenly...we're in a resistance spiral.
They're responding to us. We're responding to them. They're reacting to our reaction.
And neither person is really talking about what's underneath the conversation anymore. We're just trying to get the other person to move.
When We Turn the Person Into the Problem
CI and change leaders are trained to see problems. We improve processes and systems.
Those are incredibly valuable skills. But when we apply that same mindset to the people we're asking to change, we can accidentally turn the person into the problem.
Someone isn't buying in. "What's wrong with them?"
Someone isn't engaging. "What's their barrier?"
Someone won't follow the process. "Why are they resisting?"
Before we know it, we're treating a human being like a thing to fix. And that probably isn't going to create the engagement we're hoping for.
What Am I Doing Right Now?
The next time someone resists something you're leading, pause before asking: "What do they need from me?"
Instead, ask: "What am I doing right now?"
Don't judge the answer. Just notice it.
Because if certain situations consistently bring out the same responses in us, there may be more going on than just a communication technique.
Meet Your Resistobot
Change leaders can be smart, experienced, caring, and genuinely well-intentioned—and still become a less-helpful version of themselves when resistance shows up.
Not because they're bad leaders or they don’t care but because something about that moment triggers an automatic response.
I've started calling those responses our ResistobotsTM. And the ResistobotTM isn't necessarily the problem.
It's actually trying to help.
Your Factron wants to help by giving you the facts and data.
Your Quickshift wants to help by solving the problem.
Your Commandax wants to help by creating structure in the chaos.
Your Doctrina wants to help by teaching.
Your Softstep wants to help by keeping the relationship safe.
Your Shellout wants to help by getting you away from the discomfort.
These aren't random behaviors. They're often strengths that have become automatic responses under pressure—and that we end up overusing.
The Question I Want You to Start Asking
Before you ask: "Which ResistobotTM am I?"
Start with a simpler question: "What happens inside me when someone resists me?"
Notice what you feel. Notice what you want to do. Notice what you actually do. And then notice what happens next. The goal isn't to become a better judge of yourself. It's to become a better observer.
The Big Takeaway
Here's the shift I want you to experiment with:
Good intentions are not enough to create good impact.
That doesn't mean your intentions don't matter. They absolutely do. But if we're serious about helping people navigate change, we have to be willing to look at the space between:
what we intended...and…what people actually experienced.
And when someone's resistance gets stronger after we've tried to help, instead of immediately asking: "What's wrong with them?"
try asking: "What might I be doing that is contributing to this?"
Not as blame. As information. Because that question opens a door. And behind that door is a whole fascinating world of automatic responses, strengths, fears, and habits that show up when we're under pressure.
Including our ResistobotsTM.
Your Experiment
The next time someone resists you, pause. And ask yourself three questions:
- What am I intending to create?
- What impact might I actually be having?
- What am I doing right now in response to their resistance?
Don't try to fix it yet. Don't try to change your response yet. Just notice it. Because awareness comes before choice. And choice is where this gets really interesting.
Links
Video:
https://youtu.be/fEYfssa5aZU
Thoughts on Change:
https://www.kellymallery.com/thoughtsonchange
Find Your ResistobotTM Quiz:
https://www.kellymallery.com/findyourresistobot
Credible Heard Used:
https://www.kellymallery.com/credibleheardused
Get in touch!
I'd love to hear from you. Feel free to email me any time with questions or comments: [email protected]
Connect with me on LinkedIn and Instagram!
Learn More
If you are interested in learning more about me and how I support CI practitioners grow their credibility faster so they can have greater impact with less heartache and exhaustion, check out my website:
KellyMallery.com
There, you can find the Find Your ResistobotTM Quiz, that helps you identify your hidden patterns when resistance shows up.