Welcome to The Social Update by  @blocks2bags  - in todays episode hosts Sebuh Mesfin & Shadee B discuss take a closer look at the groundbreaking release of the game-changing app, Threads, a Twitter competitor brought to you by the Meta. ------------------------------------------------------------------------------ BLOCKS2BAGS is a weekly show on #business , #tech and #culture 💼. We break down the hottest ideas and interview entrepreneurs, investors, and creators to share their stories. The aim? To help YOU GET 2 DA BAG 💼 💰 Join our community of entrepreneurs, creators and investors by visiting 👉🏼 https://www.blocks2bags.com/community ------------------------------------------------------------------------------ Episode breakdown and topics are discussed below: 1) Threads becomes the fastest growing app ever, gathering an astounding 100 million users within a mere two weeks of its launch. 🚀 But what's driving this rapid rise, and how does it stack up against its rival, Twitter? 🐦 2) Key reasons behind Threads' meteoric rise. With Twitter facing its own set of challenges, like the controversial move to limit tweet visibility, Threads seized the opportunity to capture users' attention. 3) Threads facing a 20% user churn rate and a drop in average time spent on the app suggest that while the initial excitement is high, keeping users engaged could be a hurdle for Threads. 4) Comparing Threads to Twitter, our hosts dissect the feature landscape. It's clear that Twitter boasts a wider array of options, from geotags and robust search functionality to news updates and captivating videos. 5) For all the creators and businesses out there, our hosts provide some valuable advice: While being on Threads might be a good move, using it solely as a marketing tool could potentially alienate your audience.