“One day will come when death will finish everything, and the living entity will have to enter another body to begin another chapter of life and again begin the cycle of material sense gratification. Prahlada Maharaja describes this process as punah punash charvita-charvananam (SB 7.5.30). Materialistic life means chewing the chewed again and again.” (Shrila Prabhupada, Shrimad Bhagavatam, 4.27.14)