Connections, Coffee & Confidence

Three tips for creating engaging content


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This episode covers three tips I've noticed increase views and engagements from my own and my client's social media channels. Nothing earth-shattering, but the data shows that these tips are working right now! Don't forget to listen all the way through for a word to the wise around the importance we give engagement.


My face is my fortune. - Denise Duffield Thomas


Key Points:
  • Common sense isn't actually common
  • Visibility
  • Stories for the audience


Also mentioned:
  • Epicure: https://janicefogarty.epicure.com/en-ca/ ; for the reel: instagram.com/janice.fogarty.epicure/
  • Episode 75: https://shows.acast.com/connections-coffee-confidence/episodes/which-of-these-7-story-types-do-you-already-use-in-your-pr
  • Create Your Social Media Content Strategy masterclass - your way to use your stories in a strategic way to help your business reach your goals: www.janicefogarty.com/create-your-social-media-content-strategy


Resources to help:
  • Take Control of Your Brand guide - a 16 page workbook that lightens your load by keeping what identifies your business as yours in a central place, empowering you to hand over content design with confidence. www.janicefogarty.com/take-control-of-your-brand-guide
  • Strategic messaging workbook - Clear messaging is the foundation of your entire communications and marketing strategy. Use this workbook to build that messaging on your goals so that you create a powerful positioning tool for your business. www.janicefogarty.com/dont-waste-your-breath-get-your-best-message-across


I love Apothekary products because I appreciate a natural approach to my well-being. I use Seal the Deal every day in my morning smoothie and Chill The F* Out when I need it! (I also love Better Than Botox and You Dew You, too!) By using my referral link, you can get $40US off of your first order -> http://apothekary.refr.cc/janicefogarty


Are you on my email list yet? Head to www.janicefogarty.com and get on my list to find out behind the scenes stories about the podcast and how to use the tips and ideas talked about in the episodes in your business.

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Connections, Coffee & ConfidenceBy Janice Fogarty

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