Three Word Podcast

The 30 Minutes That Could Change Your Business

Your calendar is full, your responsibilities keep growing, and the one project that could improve your business keeps getting pushed to another day.

In this episode of the Three Word Podcast, Lisa shares a conversation with a busy friend who knows exactly what she needs to complete but cannot seem to find the time. The solution may not be clearing an entire day. It may be protecting thirty focused minutes.

Thirty minutes a day, five days a week, adds up to two and a half hours each week, approximately ten hours each month, and nearly 130 hours over a year.

Imagine what that focused time could do for your business, your skills, and your revenue.

In this episode, you will learn:

• Why urgent priorities often crowd out important work  

Your challenge this week is to identify your one thing, choose your best thirty minutes, and place it on your calendar.

Your three words: Protect Your Thirty.

Three simple words can carry the weight of regret or reveal the possibility of change:

I wish I.

In this episode of the Three Word Podcast, Lisa reflects on the wishes people often carry through their careers, relationships, and personal lives.

We want to build something meaningful, become a stronger version of ourselves, and create deeper relationships. Yet when progress feels slow, it can be tempting to stop before our effort has time to produce results.

Lisa also shares what caring for her 95-year-old mother and supporting her wife Olivia through cancer taught her about time, presence, and the danger of waiting for someday.

When people look back on their lives, they may wish they had spent more time with the people they loved, trusted themselves enough to take more chances, and worried less while enjoying more.

The question is not only what you may wish for someday. It is what you can do about it today.

How “I wish I” can represent regret or possibility

Three wishes people often abandon when results come slowly

Three things people may wish they had done differently

Why a lack of visible progress does not mean nothing is happening

How to replace wishful thinking with intentional action

Why someday is not a day of the week

Complete this sentence:

I wish I would…

Then rewrite it using action.

“I wish I would make the call” becomes “I am making the call.”

Choose one wish you have been carrying and take one step toward it before the end of the week.

Finish the sentence. Listen to your answer. Then take action that can help you replace “I wish I” with three new words:

Glad I Did.

Why Does Motivation Keep Letting You Down?

Motivation gets you off the couch. It doesn't keep you in the room.

We wake up motivated to make the calls, eat better, drink more water, be more present with the people we love. Then something happens, the morning gets hard, and the motivation is gone. In this episode, Lisa makes the case for the thing that actually carries you when the feeling walks out: a standard.

A goal you either hit or miss. A standard you get to live up to every single day. It's the line you hold no matter how the day is going — the effort you give on your hardest day that looks exactly like the effort you give on your best.

Lisa also reflects on the loss of Dolly Parton, and why so many of us feel like we lost someone we knew. Most of us never met her. We felt her standard anyway. That's what a standard does. It reaches people you'll never meet.

In this episode:

Three words: Standards Over Motivation.

You got this.

During my early-morning runs, I have been passing children waiting for the school bus, wearing new backpacks and fresh clothes, with parents making sure they have everything they need.

It took me back to the days when I was the one standing at the bus stop. I started thinking about the advice I would give that younger version of myself.

I would tell her that the most important decision was not what to wear on the first day, which classes to take, or where to sit on the bus.

The bigger decision was this:

Who do you want to become by the time the school year is over?

That question is not only for students.

Maybe you are helping your child prepare for a new school year while quietly thinking about something you want to change in your own life.

A business you want to start.

A healthier life you want to create.

A book you want to write.

A new direction you want to explore.

Picture yourself one year from today. What would you love to be able to say you started?

You do not need to have every step figured out. You may only need to make one clear decision, commit to the next small action, and begin before you feel completely ready.

In this episode of the Three Word Podcast, I share three words that could change the direction of your next year:

Decide. Commit. Begin.

What is one thing you are deciding to begin?

Share it in the comments. Naming it could be your first step.

Listen to the episode : It is posted in the comment section.

#ThreeWordPodcast #Mindset #PersonalGrowth #DecideCommitBegin

One exit on the drive to a golf tournament took me back 39 years to the beginning of my sales career at WSWO and WKFI radio stations in Wilmington, Ohio.

At 21 years old, I walked into Bright Appliances ready to present my first radio commercial. Instead, the cassette player ate my tape, the owner blamed me for breaking it, and I left the store in tears wondering whether sales was the right profession for me.

I had a decision to make. I could allow that experience to define me, or I could learn from it and try again.

I returned to the station, recreated the commercial, and went back the next day with a new tape and my own cassette player. The client loved the commercial and purchased the advertising schedule.

In this episode, I share how that early experience helped shape my 39-year journey as a sales professional, leader, and mindset coach.

You will discover:

The experience may be painful, but it does not have to become failure. It can become information.

If something is not going as planned, give yourself a moment to feel it. Then look for the lesson, adjust your approach, and try again.

Keep pursuing. Keep learning. Keep growing.

Learn and Grow

What experience in your life or career could become a lesson that helps you move forward?

Until Next Time, my friend.

The Moment You Can't Afford to Miss.

How a NATALIE moment could change your life, business, or future

Not every hour carries the same importance.

In his book What to Make of a Life, Jim Collins introduces the idea of a NATALIE moment:

Not All Time in Life Is Equal.

Some moments may look ordinary at first but carry the potential to change everything that follows. It could be an unexpected business opportunity, an important conversation, a new relationship, or time with someone you love.

In this episode of the Three Word Podcast, Lisa shares how to recognize these moments and respond with the attention, energy, and courage they deserve.

You’ll discover:

Your calendar divides time into equal blocks. Your life does not.

This week, remember these three words:

Notice the Moment.

Consider these three questions:

Some moments look ordinary until you realize they had the power to change everything. This episode may help you recognize the next one.

Until Next Time, my friend.

Practice Makes Permanent

We were all taught the phrase, “Practice makes perfect.”

The intention was good. Keep working. Keep improving. Keep showing up.

But chasing perfection can create anxiety, pressure, and hesitation. It can keep us from making the call, having the conversation, giving the presentation, or trying something new.

In this episode of the Three Word Podcast, Lisa Thal shares a powerful mindset shift:

Practice Makes Permanent.

What we repeat, we reinforce. What we practice consistently becomes part of who we are.

Top athletes do not wait for game day to find confidence. They practice the shot, the swing, the footwork, and the routine until it becomes natural.

Top sales professionals do the same. They practice opening calls, asking better questions, listening longer, responding to objections, and creating clear next steps.

This episode is a reminder that practice is not about becoming perfect or scripted. It is about becoming prepared.

Key Takeaways:

Practice does not make perfect. Practice makes permanent.

What you repeat, you reinforce.

Confidence is not something you wait for. It is something you build.

The habits you practice today are shaping who you become tomorrow.

Practice can make the right behaviors permanent, but it can also make rushing, avoidance, and excuses permanent.

Preparation creates confidence before the pressure arrives.

Reflection Question:

What are you practicing right now that is becoming permanent?

This Week’s Challenge:

Pick one skill, behavior, mindset, conversation, or habit you want to strengthen.

Practice it with intention.

Practice it when it feels awkward.

Because when the moment comes, you want your preparation to meet the opportunity.

Three Words:

Practice Makes Permanent

If this episode landed with you, share it with someone on your team who may be chasing perfect. They may need the reminder that they do not have to be perfect. They just have to practice what they want to become permanent.

You Got This.

In this Fourth of July-inspired episode of the Three Word Podcast, Lisa Thal shares a mindset message around personal independence, action, and creating momentum.

The episode theme is Red, White and You, and the three-word topic is Light Your Fuse.

As we celebrate freedom, fireworks, family, and the Fourth of July, this episode invites listeners to look inward and ask: What do I need to free myself from? What is one action I need to take? What is one thing I need to say no to?

Lisa reminds us that a fuse may be small, but once it is lit, it sets something bigger in motion. The same may be true in our lives. We often wait for confidence, clarity, or perfect timing, but momentum often starts with one decision, one commitment, one conversation, or one brave no.

Three Word Topic:

Episode Theme:

In this episode, you will hear about:

The meaning of personal independence

Why one small action can create momentum

How saying no can create more space and energy

Why confidence often comes after action

The importance of keeping one promise to yourself

How to move from waiting to doing

Why freedom is something we practice through our choices

Key Takeaways:

A small spark can set something bigger in motion.

You do not need to change everything. You need to choose one thing.

Every yes has a cost, and every no creates space.

Confidence is built through action, follow-through, and self-trust.

Mindset is not only about thinking better thoughts. It is about making better choices.

Freedom may begin with one decision, one action, and one brave no.

Listener Challenge:

This week, choose one thing to do and one thing to say no to.

Ask yourself:

What is one action that could move me forward?

What is one thing I need to say no to so I can create more space?

What would personal independence look like for me right now?

Closing Thought:

The spark you are waiting for may not be in the sky. It may already be in you.

You just have to light it.

Until Next Time.

Episode 298:

Three Words:

Episode Summary:

Lisa breaks down how salespeople can create better first impressions with new prospects by being more disarming, respectful, and curious. She also shares why tracking numbers is important, but improving effectiveness within those numbers is where real growth happens.

Key Takeaways:

First impressions open or close doors

A disarming approach lowers resistance

Activity matters, but effective activity matters more

Curiosity earns the next step

Small adjustments can change outcomes

Disarming Sales Example:

Reflection Questions:

How am I approaching people who do not know me yet?

Do I sound like I am trying to sell, or trying to understand?

Am I tracking only my activity, or am I also tracking my effectiveness?

What is one small adjustment I could make to my opening line this week?

How can I make my first impression feel more respectful, calm, and helpful?

This Week’s Challenge:

Memorable Line:

Closing Thought:

Three Words to Remember:

Until Next Time.

June gives us a powerful opportunity to pause, reflect, and reset before entering the back half of the year. For sales professionals, leaders, parents, and busy achievers, it is easy to feel like the year is moving faster than we are.

This episode is a reminder that you are not behind, and you do not have to start over. You simply need to reset your rhythm.

In this episode, Lisa shares how success is not built from one big moment, but from the small rhythms we repeat each week: the calls we make, the follow-up we complete, the conversations we create, the energy we protect, and the priorities we honor.

In this episode, you’ll learn how to:

Review what is working instead of only focusing on what is missing.

Remove the habits, distractions, and commitments that are draining your energy.

Recommit to a weekly rhythm that supports your sales goals, your mindset, your health, and your family.

Create momentum without needing a perfect plan.

Use June as a reset point to design how you want to move forward.

1. You are not starting over. You are resetting.

2. Your results are usually a reflection of your rhythm.

3. Busy is not the same as productive.

4. A weekly rhythm beats a perfect plan.

5. The second half of the year is still yours to design.

Ask yourself:

What rhythm do I need to restart?

What rhythm do I need to release?

What rhythm do I need to protect?

What weekly actions would help me create momentum in the second half of the year?

Where am I making things harder than they need to be?

How can I be more present in both my business and my personal life?

Take 15 minutes this week to write down three things:

Restart: What habit or action creates momentum for you?

Release: What distraction, thought pattern, or commitment is draining your energy?

Protect: What priority needs more space on your calendar?

The goal is not perfection. The goal is intention.

“When you reset your rhythm, you reset your focus. When you reset your focus, you reset your actions. And when you reset your actions, you create new results.”

You still have time to create new conversations, rebuild your pipeline, improve your health, be more present, and finish the year stronger than you started.

This week, ask yourself:

What rhythm will help me win the second half of the year?

Until Next Time.