THRIVE Season 5 is starting on the road with host Keith Cawley bringing listeners bite-size episodes from CES 2023. In this episode, Keith is walking on sunshine in a conversation with Lex Hoefsloot, CEO of Lightyear, the Dutch mobility company producing the world's first mass produced, solar-powered electric car. Learn more about the big benefits solar power can bring to electric vehicles, how Bridgestone’s custom-designed tires are helping to make an impact, and the Lightyear journey that began as a university team competing in the Bridgestone World Solar Challenge.