Imagine waking up tomorrow and losing everything—your followers, sales, and audience connection. With TikTok’s future hanging in the balance at the Supreme Court, this is a real concern for creators and businesses. In this episode of It’s Personal, I, Dr. Erin Jacques, dive into the TikTok ban crisis and why platform dependency is a risk you can’t ignore.

1-Why TikTok is at risk and what it means for creators.

2-How to protect your business with actionable strategies like email lists, lead magnets, and platform diversification.

3-Steps to future-proof your audience connection starting today.