Today I am so excited to be connecting with Gary Vee’s cartoonist and the person behind his TikToks, Avital Shtapura. Avital shares with us about his passion for cartooning, which he passionately pursued by age seven, getting accepted into art school, leaving school, and getting a job working full time for Gary Vee. 

Although he says that he himself is not an entrepreneur, he shares with us how his view of social media has changed as an artist. We dig into TikTok strategy, why followers don't mean what we think, and Avital’s creative process producing cartoons for Gary. We also hear about Avital’s story of coming out as a transgender and why he believes being honest on social media is so important. 

 

QUESTIONS ASKED:

• How has your view of social media shifted since working at VaynerMedia? (10:45)
• What does it feel like doing what you love for a living? (15:10)
• What are the biggest misconceptions people have about social media? (16:00)
• What is the number one thing that will get your TikToks noticed? (16:45)
• How much should we post on TikTok? And what times of day? (19:30)

 

FROM TODAY’s EPISODE:

• Why Avital left school and began working for GaryVee (5:25)
• His coming out story of being transgender (7:00)
• TikTok strategy and storytelling (12:20, 17:50)
• Why too much planning is an excuse to procrastinate (18:15)
• Can “older folks” make it on TikTok (22:00)

Connect with Avital:

https://www.youtube.com/user/AvitalzCartoonz

https://www.instagram.com/avishtap/

 

RESOURCES:

Podcasting Together: www.heatherparady.com/podcastingtogether

Join our Private Facebook Group: https://bit.ly/2lPut5A

Youtube Channel: https://www.youtube.com/heatherparady

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