Okay, let's get into it. What's happening on TikTok as it relates to the college search process, and what should colleges do to manage it?
 
Jenna Shulman, founder and owner of Get Me Into College helps us see how students are leveraging TikTok as a tool in the college search process.
 
Natasha Caudill, Digital Communications Specialist at Knox College in Galesburg, Illinois steps in as the practitioner with tangible examples of how she manages the Knox College TikTok account.

Okay, let's get into it. What's happening on TikTok as it relates to the college search process, and what should colleges do to manage it? Jenna Shulman, founder and owner of Get Me Into College helps us see how students are leveraging TikTok as a tool in the college search process. Natasha Caudill, Digital Communications Specialist at Knox College in Galesburg, Illinois steps in as the practitioner with tangible examples of how she manages the Knox College TikTok account.

TikTok

Our proposal: the most productive lunch meeting you'll take all week. 

Each episode, Nathan and Teege will discuss an issue directly related to college admission. We don't have all the answers, so we'll bring in two guests each time - one influencer and one practitioner.

By the end of the episode, our hope is that you'll have an idea or a tactic that you can implement in your office, perhaps as early as the afternoon.

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Management

Our proposal: the most productive lunch meeting you'll take all week. Each episode, Nathan and Teege will discuss an issue directly related to college admission. We don't have all the answers, so we'll bring in two guests each time - one influencer and one practitioner. By the end of the episode, our hope is that you'll have an idea or a tactic that you can implement in your office, perhaps as early as the afternoon.

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