MichMash

Tim Leon


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Today my guest is Tim Leon. Tim is a brand and marketing communications expert at Geile/Leon Marketing Communications, his recent conversations have been around Return on Empathy(ROE) in marketing.

[00:01 – 13:48] Return on Empathy

  • I welcome Tim Leon, to the show
  • Tim talks about the concept of Return on Empathy
  • Consumers’ preference for brands and marketing that shows empathy to people
  • Tim’s thoughts on customer service
  • [13:49 – 21:11] Fun Questions with Tim

    • Why Tim got a BS in Agricultural Economics
  • Acts of Kindness Tim has given, received, or witnessed recently
    • Let people know if you’re not interested

    [21:12 – 22:26] Closing Segment

    • Connect and Learn more about Tim
    • See Links Below
    • Final Words

     

    Tweetable Quotes:

    “Let people know you’re not interested. Having a note back, even if it’s a no thanks is so much better than no notes or a rude no.” - Tim Leon

    “Brands could, should increase, incorporate more empathy into their marketing efforts.” - Tim Leon

    “We can come up with the greatest brand positioning in the world, but internally you have to get your employees behind it and believe in it.” - Tim Leon

    “Bad customer service can ruin all the work we’ve done to get a brand launched.” - Tim Leon

    “Consumers want brands to have a response to things that happen in society.” - Tim Leon

     

    Resources Mentioned:

    • Geile/Leon
  • University of Missouri 
  •  

    Connect with Tim, visit their website https://geileon.com/ 

     

    To know more, you can connect with me on LinkedIn, Instagram, Facebook, and Twitter. Also, visit my website https://100thmm.com/ to learn more about getting your free social media marketing consultation! 

    I want to know more about you! Email me at [email protected] 

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    MichMashBy Mich Hancock

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