Tim Sarrantonio is an internationally renowned speaker on generosity, technology, and the trends in the social good sector. After helping various causes raise over $3 million, he then moved into providing support for thousands of nonprofits through his work at Neon One. He has spoken at AFPICON, NTC, TEDx, and holds a Certificate in Philanthropic Psychology from the Institute for Sustainable Philanthropy. He lives in Niskayuna with his lovely wife, three lovely daughters, and a deep love of the Adirondacks.

Key Takeaways:

• A report from Neon One and the University of Dallas digs deep into transactional data and donor records, revealing the rising trend of recurring donations. Recurring giving programs, especially online credit card donations, have shown effectiveness in growth, promising a steady flow of support for nonprofits.
• A study on donor motivations illustrates that emotions and identity significantly influence generosity. Thus, understanding what resonates emotionally with donors can be just as important as the financial support they offer.
• In order to acquire recurring donors, nonprofits must take nurturing tentative interactions into enduring commitments. Remember to humanize data, acknowledging that it is a reflection of relationships that, when prioritized, lead to financial success.
• In this digital era, harnessing the right tools and nurturing relationships are essential ingredients in the recipe for sustainable generosity.

“People don't give to you, they give through you.”

“Ultimately, data is simply the electronic representation of relationships.” 

“Don't make decisions for your donors, use data to validate whether your audience is doing one thing or not.”

- Tim Sarrantonio

Reach out to Tim Sarrantonio at:

Website: https://neonone.com/

LinkedIn: https://www.linkedin.com/in/timsarrantonio/

“The Recurring Giving Report: Data-Backed Insights for Sustainable Generosity” https://neonone.com/resources/recurring-giving-report/ 

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