In this episode, Teresa welcomes back friend of the show and "GovCon Godfather", Mark Amtower. During their time together, they discuss the power of LinkedIn for government contractors, account bases marketing (ABM) strategies , navigating LinkedIn etiquette and best practices, and the importance of neutrality on LinkedIn. Mark also shares important upcoming engagements where listeners can meet him in person.

00:00 Introduction and Purpose of the Podcast
00:38 Guest Introduction: Mark Amtower
00:58 Celebrating Podcast Milestones
02:20 The Power of LinkedIn for Government Contractors
05:23 Account-Based Marketing (ABM) Strategies
11:44 Navigating LinkedIn Etiquette and Best Practices
17:32 The Importance of Neutrality on LinkedIn
22:14 Upcoming Events and Final Thoughts

For more information on Mark Amtower:

linkedin.com/in/markamtower

https://markamtower.net/