Now that we are well into reopening, small businesses of all shapes and sizes are trying to figure out whether it still makes sense to reopen or if they should remain closed. We talk to one hotel owner who reopened .
Tips:
If you do reopen, weigh the realistic cost that you may have to close down again.
Recognize that reopening in the summer months may be too costly when alot of people are on vacation and have not yet returned to work. Think about when you can get the most value out of reopening.
Think of reopening in terms of two timelines: Things may pick up in September. Then business may pick up again in January.