The publishing business has changed radically with the growth of the Internet.  Getting published is much easier than in the past and the growth of social media has changed how books are promoted.
Today’s guest is Lydia Burdick, an award winning author who has published a number of books that have been embraced by both caregivers and professionals working in the Alzheimer area.  Her books can be purchased on amazon.com. Lydia has a Master’s Degree in Clinical Psychology. 
By day, her career has been in Human Resources, having been an outplacement consultant with a leading outplacement firm and is currently an executive recruiter.
Join Lydia and Jim in a discussion on the impact the new technology has had in the publishing business and the tools Lydia now uses to promote her books.