Fall in love with the problem, not the solution. (Uri Levine, waze Co-Founder) 

If your focus is solely on finding the solution you will never get started. (Todd Linsky)

Rich Dachman of Brighter Bites  has delivered a call to action for the fresh produce industry that is hard to set aside. Listen as he chats about how they are working to change the behavior of families and communities, one school at a time. Brighter Bites believes that their formula of education, support, relationship building, and excellent produce is a prescription for health. We agree at Todd-versations, and their data collection validates their premise.