<p>ARINA Isaacson is a professor at UC Berkeley/Haas School of Business, a consultant and executive coach specializing in Presence, Presentation and Storytelling. For the past 25 years she has consulted internationally with senior and emerging leaders across the globe.</p>

ARINA Isaacson is a professor at UC Berkeley/Haas School of Business, a consultant and executive coach specializing in Presence, Presentation and Storytelling. For the past 25 years she has consulted internationally with senior and emerging leaders across the globe.

TLW 686: How To Use Story-Telling To Turn Prospects Into Customers with Arina Isaacson

TodaysLeadingWomen is a podcast with you in mind, THE WOMAN ENTREPRENEUR, YOU, the Small Business Owner, YOU, the Aspiring Entrepreneur. Everyday, 7-days a week, Marie Grace Berg brings to life the stories and the journeys of these Successful Women Entrepreneurs.Their true stories are aimed at helping you understand how to turn that dream of owning and running a business into a reality. While these women can be described as extraordinary because they all seized an opportunity, and, with determination and commitment, turned it into a successful business, they are also just like us. They all had to battle with day to day challenges that face the rest of us - making sure we have enough money to survive, feeding our children and juggling the many different priorities in our lives. So WOMEN OF THE WORLD, join Marie Grace Berg as she takes you to what could be one of the most remarkable ride in your life!

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TLW 686: How To Use Story-Telling To Turn Prospects Into Customers with Arina Isaacson

TLW 686: How To Use Story-Telling To Turn Prospects Into Customers with Arina Isaacson