Enablement Uncanned

To GPT or Not to GPT: Navigating Generative AI in Sales


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In this episode of Enablement Uncanned, we tackle the buzzworthy topic of generative AI and its growing role in sales. From writing emails to prepping for meetings, AI is proving to be a game-changer—but it’s not without its challenges. Why are salespeople slower to adopt AI compared to other professions? How do you use it without losing the personal touch that’s so critical in building customer relationships?

We’ll break down the practical ways sales teams are using AI right now, like speeding up research and crafting better pitches, while also highlighting where caution is key—such as avoiding over-automation or mishandling sensitive data. Plus, we’ll share some real-world tips on how to strike the perfect balance between leveraging AI for efficiency and staying human where it matters most.

If you’ve been curious about how to make AI work for you without it taking over, this episode is packed with insights, laughs, and actionable advice. Tune in and let’s figure out this whole “to GPT or not to GPT” thing together!

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Enablement UncannedBy Bigtincan