Mastering Innovation

To Stay Competitive, Theaters Are Revamping the Dinner-and-a-Movie Experience


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Hamid Hashemi, Founder and CEO of IPic Entertainment, explains how theaters are finding ways to stay relevant in an era with more entertainment choices than ever. Read more: https://mackinstitute.wharton.upenn.edu/2018/movies-hamid-hashemi/

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Mastering InnovationBy Mack Institute for Innovation Management

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