Music Biz 101 & More is the only radio show in America that focuses on the business side of the music & entertainment worlds. Hosted by William Paterson University's Dr. Stephen Marcone & Professor David Philp, the show airs live each Wednesday at 8pm on WPSC-FM, Brave New Radio.

In this episode, Todd Schefflin, Senior Manager of Music Partnerships | Global Business Development at ByteDance, talks about what TikTok is and does, how it breaks artists, and he gives us a TikTok 101 on how to maximize the platform. Listen to this one. It's special. Like you.

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