This week we’re talking to Tom Goodwin, one of the most prominent thinkers and commentators on marketing, branding and business going around. He posts candid thoughts and sometimes contrarian opinions multiple times a day to over 700,000 followers on LinkedIn and consults many Fortune 500 brands on innovation, technology and transformation. 

Tom describes himself as an optimistic futurist, and is a bit of an expert on the topic of disruption. 

Even if you haven’t heard of Tom, you’ve probably heard one of his most famous quotes. It’s the one that goes like, “Uber, the world's biggest taxi company, owns no vehicles. Airbnb, the world's largest accommodation provider, owns no property”.

That was Tom, and I think that gives a real insight into what Tom is good at—making sense of what is really going on, and what it means for business and brands. 

We had an engaging chat about some of the big macro trends affecting brands and marketing teams today, from AI to TikTok, the Metaverse and social purpose. I hope you find it valuable.

The Own the Moment podcast is brought to you by Komo, a Complete Customer Engagement Platform that helps brands cut through the noise and truly “Own the Moment”.

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