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Tom Mullen - Atlantic Records Catalog Marketing: Music Biz 101 & More Podcast
Music Biz 101 & More is the only radio show in America that focuses on the business side of the music & entertainment worlds. Hosted by William Paterson University's Dr. Stephen Marcone & Professor David Philp (pictured here with DMC), the show airs live each Wednesday at 8pm on WPSC-FM, Brave New Radio.
In this episode, Tom Mullen, VP of Catalog Marketing for Atlantic Records, talks about the definition of catalog, why it's so important to a label, how they market "old" records, and much more.
Enjoy the talk, listener tweets, and see what you can get out of this.
Like what you hear? Tweet us anytime: @MusicBiz101wp
Engage and Adore us on The Facebook, The Twitter & Instagram:
www.facebook.com/MusicBiz101wp
twitter.com/MusicBiz101WP
instagram.com/musicbiz101wp/
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By William Paterson University Music Biz
4.7
1212 ratings
Music Biz 101 & More is the only radio show in America that focuses on the business side of the music & entertainment worlds. Hosted by William Paterson University's Dr. Stephen Marcone & Professor David Philp (pictured here with DMC), the show airs live each Wednesday at 8pm on WPSC-FM, Brave New Radio.
In this episode, Tom Mullen, VP of Catalog Marketing for Atlantic Records, talks about the definition of catalog, why it's so important to a label, how they market "old" records, and much more.
Enjoy the talk, listener tweets, and see what you can get out of this.
Like what you hear? Tweet us anytime: @MusicBiz101wp
Engage and Adore us on The Facebook, The Twitter & Instagram:
www.facebook.com/MusicBiz101wp
twitter.com/MusicBiz101WP
instagram.com/musicbiz101wp/