This episode features the entrepreneurial Tom Winter. Tom is the Founder of SEOwind. Tom starts by talking about his experience in SEO and quickly goes into the different aspects of SEO and what he believes is happening in SERPs at the moment.  He talks about the impact AI is having in the industry and how his software is utilising AI in organic search.  He gives an example of a campaign they ran where they produced 100 articles using well-researched AI pieces in 30 days. The results were incredible increasing the organic traffic of that site by 70% month on month. We go in-depth into AI prompts and AI bots highlighting chatbots in particular. This a great episode for marketers who want to learn more about SEO at the highest level.