The program all abuot TV. Our guests: Peter Segal, executive producer-director of Heels, Starz's new wrestling drama series, and Roddenberry Entertainment chief executive Rod Roddenberry, celebrating a centennial this week for his father, Star Trek creator Gene Roddenberry. Plus more on NBC Universal's Summer Olympics outcome from Hub Entertainment Research senior consultant David Tice and Marc Berman, originator-editor of The Programming Insider Web site and daily e-mail newsletter.