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What does it take to build a name in hip-hop — and stay relevant through every era? On this episode of The Perspective Podcast, LaTrease Posey sits down with Detroit hip-hop artist Tone Tone, known for the iconic Detroit anthem “What Up Doe” (also recognized as “Whaddupdoe”), to talk about his journey, the evolution of the music industry, and what it really means to represent the city. From starting music as a child to working with Akon and navigating multiple eras of hip-hop, Tone Tone shares real insight on longevity, reinvention, and staying grounded while the industry continues to evolve.
This conversation dives into:
• The story behind “What Up Doe” and its impact on Detroit culture
• Revisiting and remixing a Detroit classic years later
• Working with Akon and stepping into the industry at a higher level
• The transition from vinyl to digital — and now AI in music
• Detroit’s new wave and how the city is gaining market share in hip-hop
• Lessons from the music industry most people don’t see
• Legacy, growth, and what success really means today This is more than music — this is culture, history, and perspective.
🎙 Tap in. Be Sure to Like, Comment, Subscribe, Share and Follow @ICalledLP for more authentic and intentional conversations on The Perspective Podcast.
By LaTrease PoseyWhat does it take to build a name in hip-hop — and stay relevant through every era? On this episode of The Perspective Podcast, LaTrease Posey sits down with Detroit hip-hop artist Tone Tone, known for the iconic Detroit anthem “What Up Doe” (also recognized as “Whaddupdoe”), to talk about his journey, the evolution of the music industry, and what it really means to represent the city. From starting music as a child to working with Akon and navigating multiple eras of hip-hop, Tone Tone shares real insight on longevity, reinvention, and staying grounded while the industry continues to evolve.
This conversation dives into:
• The story behind “What Up Doe” and its impact on Detroit culture
• Revisiting and remixing a Detroit classic years later
• Working with Akon and stepping into the industry at a higher level
• The transition from vinyl to digital — and now AI in music
• Detroit’s new wave and how the city is gaining market share in hip-hop
• Lessons from the music industry most people don’t see
• Legacy, growth, and what success really means today This is more than music — this is culture, history, and perspective.
🎙 Tap in. Be Sure to Like, Comment, Subscribe, Share and Follow @ICalledLP for more authentic and intentional conversations on The Perspective Podcast.