So today, I want to talk about some of the top mindset refrains that I find are the most powerful and the most impactful for a lot of small business owners, and we're gonna go over five or six today. But these are really really impactful mindset reframes if you are you struggling with your mindset or maybe you don't even know but you're struggling with these things.

As a business owner, so the first thing is really around frequency. And what I mean by that is we we know every time we're talking about one of our products or services right? If you're still creating all of your own content and you haven't outsource any of your content creation yet, you are very aware of how often you've talked about a product or service or launch or webinar or anything like that. It's really easy to get into a place of well, I don't want to annoy my audience, I don't want to annoy people. So I don't want to talk about this thing, too much, but the reality of social media is that we all follow and consume a lot of content every day. And a lot of content on social media. So a little bit of a kind of reframing mindset check here is, you feel like you've talked about this thing 1000 times and you're really worried people are just tired of hearing about it, right? But they probably have not heard of that thing at all.

They have no idea what you're talking about, or they're actually just seeing or hearing or reading about your post about that product or service for the first time, and often that people typically need to read or hear or learn about something, multiple times before they actually remember it. So, even if they have seen it before, the likelihood that they've already seen it enough times to really remember that that's what you offer that that's what you're promoting is low.