Summary
In this episode of Top Shelf Creator, Kabrina Ashley interviews Ryan, a seasoned videographer and storyteller. They discuss the transformative power of storytelling, the importance of authenticity in content creation, and the challenges of starting new projects. Ryan shares his journey from working in a college enrollment department to becoming a successful storyteller and educator. The conversation emphasizes the need to overcome fears, embrace experimentation, and recognize that everyone starts somewhere in their creative endeavors. In this conversation, Ryan and Kabrina explore the importance of authentic storytelling in content creation, emphasizing that success is not solely defined by follower counts but by engagement and the ability to connect with a target audience. They discuss strategies for building a predictable video marketing approach and the significance of understanding the true needs of your audience to create impactful content. The conversation highlights the shift from traditional metrics of success to a more nuanced understanding of engagement and value in the digital landscape.
Takeaways
-Storytelling can change the world.
-Overcoming the fear of starting is crucial.
-Your first attempts will likely not be perfect.
-Authenticity is key in content creation.
-Embrace the mindset of experimentation.
-Growth comes from consistent practice.
-You can't compare your beginning to someone else's middle.
-The best time to start is now, not later.
-Every creator has a unique journey.
-Video content is becoming increasingly important in today's digital landscape. Authentic storytelling can lead to unexpected audience growth.
-Success in content creation is not just about numbers.
-Engagement rates are more telling than follower counts.
-500 views can represent a significant audience.
-Consistency in content creation builds predictability.
-An email list is crucial for business sustainability.
-Identify how you can help your audience effectively.
-Understanding your audience's problems is key to content creation.
-Creating content for a specific niche is more effective.
-Building relationships through storytelling fosters trust.
CONNECT WITH OUR GUEST!
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IG: https://instagram.com/ryankoral
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YT: https://www.youtube.com/@theryankoral
Website: https://tellstudios.com
Free Offer: How to Create Great Video Workshop - tellstudios.com/easy
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KABRINA'S LINKS
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