Today's questions come from Elizabeth, who wants to know the following:

1. What is most important to review in a campaign?

2. How often should you get reports?

3. What problems should you watch out for on a report?

4. What should you hope to see on a report?

Thanks for listening! What are your biggest tips for AdWords reporting?

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PPC Resources we recommend:

Automated Rules In AdWords - https://support.google.com/adwords/answer/2497710?hl=en

Advanced Google AdWords by Brad Geddes - https://amzn.to/2scp102

AdWords Help Center - https://support.google.com/adwords/

Inside AdWords Blog - https://adwords.googleblog.com/