Creative Potential

Top Tips From A Top Podcaster with Adam Strong, Part 2


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SHOW SUMMARY
In this episode of the Salescast Podcast, Adam Strong offers top-shelf advice for podcasters who want to reach a bigger audience, from interview preparation all the way to frequency of episodes and the need to strive for authenticity.
Adam Strong is the Director of WOW at The Game Changers Global, author of Play the Game: How to Win in Today’s Changing Environment, and the host of The Game Changers Experience Podcast.
HIGHLIGHTS
Cover your basics and be ahead of the game
Aim to ask deeper questions or add your own insights
When, why and how to ramp up frequency of episodes
Ensure that your podcast is optimized from an SEO perspective
Podcast listeners are looking for authenticity
QUOTES
Adam's approach to podcasting: "I think it's really important to make sure that you're prepped. You're in a good mind space. I treat podcasting like I'm on the stage, like a proper stage. Essentially, if you treat that as a way that you're getting into Broadway and you're articulating your presence and you've got an audience in front of you, they expect a great performance."
Adam on the importance of preparation: "Make sure that you've got the very basics. Otherwise, you're going to spend a ton of time asking for the same stuff like ‘Hey, have you got a high resolution profile photo? Have you got a bio? Have you got this?’ and it's like, ‘You should have done that stuff way before you even did the interview.’ You have to make sure that you're ahead of the game."
You can connect with Adam Strong and their work in the links below:
LinkedIn - https://www.linkedin.com/in/adamistrong/
Book - https://www.goodreads.com/book/show/59426841-play-the-game
Podcast - https://podcasts.apple.com/gb/podcast/the-game-changers-experience/id1518654325
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Creative PotentialBy Chris Decker

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