How can a children's book spark a lifelong passion for conservation and inspire young activists to protect our planet's endangered species? Today we learn how "toucan" help endangered species. Dynamic author-illustrator duo Hayley and John Rocco discuss the power of storytelling to empower young conservationists. 

We celebrate the book birthday of Hello, I'm a Toucan, the latest offering in their Meet the Wild Things series, and learn some interesting nuggets of information about these vibrantly beaked birds. Discover how the Meet the Wild Things series (Pangolin, Axolotl, Quokka, Sloth, Toucan, and soon to be Loris) brings endangered animals into fun focus, encouraging kids to become champions of the natural world. 

Hayley and John co-founded Children's Book Creators for Conservation to be the connective tissue between young readers and the conservationists in the field. As ambassadors for Wild Tomorrow, a nonprofit focused on conservation and rewilding South Africa, Hayley and John travels the world in search of stories they can bring back and share with readers everywhere. I am excited to join them in September.

Before dedicating herself to writing for children full-time, Hayley Rocco worked as a publicist at several major publishers. John Rocco is the #1 New York Times bestselling author and illustrator of many acclaimed books for children, including Blackout, the recipient of a Caldecott Honor, and How We Got to the Moon, which received a Sibert Honor and was longlisted for the National Book Award. 

Chapters:

1:03 Toucan Do It Too! Inspiring Conservation Through Children's Books

16:51 Children's Book Creators for Conservation and Wild Tomorrow

26:28 Supporting Young Conservationists

Links:

Visit Hayley at hayleyrocco.com and follow her on Instagram @hayleyroccobooks.

Visit John at roccoart.com and follow him on Instagram @roccoart.

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*Disclosure: I am a Bookshop.org. affiliate.