ForthRight Women

Tough Conversations (Marketing Smarts)


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Tough conversations are just that – tough – and as a result, human nature is to avoid them whenever possible. However, this approach does no service to the person who needs the feedback, your team, or the broader organization as a whole. In this episode, we talk how to successfully manage – and perhaps more importantly, have – tough conversations. Part of which is to do so in a timely manner, but with enough time to prepare. Because it really doesn’t have to be as painful as people make it out to be, and dare we say you can even get good at these types of communications if you focus on the 4 tenants in this episode.


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ForthRight WomenBy Anne Candido and April Martini