touch point podcast

TP396 - Is AI Slipping into the Trough?


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The latest Gartner Hype Cycle indicates that the use of marketing Generative AI is about to slip into the Trough of Disillusionment. In this week’s episode, hosts Chris Boyer and Reed Smith discuss some of Gartner’s findings and the impact it has on digital marketing, review a story that opines on whether AI is in a bubble and share the current adoption rate in the healthcare industry. 

Mentions from the Show:

  • 3 Impending Technology Shifts Rule the Gartner Hype Cycle™ for Digital Marketing
  • Three reasons we’re in an AI bubble (and four reasons we’re not)
  • Generative AI in healthcare: Adoption trends and what’s next 
  • Reed Smith on LinkedIn
  • Chris Boyer on LinkedIn
  • Chris Boyer website
  • Learn more about your ad choices. Visit megaphone.fm/adchoices

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