<p>George Wade of Bay Laurel Advisors talks about how Intellectual Property continues to play a major role in the LBE market. This conversation with George, guided by InPark's Judith Rubin, explores the various elements and processes behind a good licensing deal. Grab your InPark Magazine subscription <a href='https://inparkmagazine.com/subscribe'>here</a>.</p>

George Wade of Bay Laurel Advisors talks about how Intellectual Property continues to play a major role in the LBE market. This conversation with George, guided by InPark's Judith Rubin, explores the various elements and processes behind a good licensing deal. Grab your InPark Magazine subscription here.

<p>George Wade of Bay Laurel Advisors talks about how Intellectual Property continues to play a major role in the LBE market. This conversation with George, guided by InPark's Judith Rubin, explores the various elements and processes behind a good licensing deal. Grab your InPark Magazine subscription <a href="https://inparkmagazine.com/subscribe" rel="noopener noreferrer">here</a>.</p>

Track 5: The art of the branded experience

InPark Tracks is the audio companion to InPark Magazine, exploring the people, projects, and technologies that impact the themed entertainment industry.

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Track 5: The art of the branded experience

Track 5: The art of the branded experience