Tracy Misner was the 2016 STN National Broadcast Adviser of the Year from Alpharetta High in Alpharetta, GA. Check out his websites: https://www.ahsvideo.com/ and http://www.thevideoteacher.org/, as well as his YouTube Channel. In this episode we discuss, amongst many things, using your broadcast as a marketing tool, how to create buy in, and thinking of your students more as customers than employees.