In this episode Adrian is joined by co-founder of PayRight, Piers Redward. Piers and his brother Myles founded PayRight in 2016 after realising that payment plan providers were failing to cater to the needs of service-based businesses selling bigger ticket items. With a passionate team, Payright has quickly become the provider of choice for businesses across a diverse mix of broad-reaching products and services such as direct sales businesses, trades and home improvement, education, photography, dental, and health and beauty. Importantly, Payright seeks to create win/win outcomes for merchants, and their customers by growing merchant’s businesses, and making products and services more affordable to consumers, by spreading the cost of purchases over time. Merchants are paid upfront and in full, while customers enjoy the flexibility of paying off purchases of up to $20,000 in bite-size instalments.

In the second episode of this two part series, Adrian and Piers discuss how a buy now pay later plan can help trades business to close bigger ticket sales with ease.

For more from Piers and the PayRight team, you can follow PayRight on social media using the links below:

https://www.instagram.com/payright_au/

https://www.facebook.com/Payrightaustralia

https://www.linkedin.com/company/payrightaustralia/

Plus, if you would like to introduce PayRight into your sales process, head to the link below to sign up as a merchant (it’s free to sign up!):

https://www.payright.com.au/im-a-business/sign-up/?utm_source=Tradesformational&utm_medium=Audio&utm_campaign=Podcast

SUTTONS TRADIE BREAKFAST INFO

Join us on on the morning of November 13th, from 6:30-10:00am at the Suttons office in Homebush Bay for an exclusive networking and business event for Sydney's maintenance tradies. You'll be treated to a delicious working breakfast and barista coffee with your fellow tradies, with plenty of opportunities to network and find out the latest news in the trades industry. Plus, you'll learn about the power of sales and business coaching for tradies and get access to new finance options for trade vehicles and exclusive deals on Sutton's Fleet.

Attendance is free for our guests, but spaces are limited, so register now to secure your spot: https://tradesformation.ac-page.com/suttons-tradie-breakfas

In this episode Adrian is joined by co-founder of PayRight, Piers Redward. Piers and his brother Myles founded PayRight in 2016 after realising that payment plan providers were failing to cater to the needs of service-based businesses selling bigger ticket items. With a passionate team, Payright has quickly become the provider of choice for businesses across a diverse mix of broad-reaching products and services such as direct sales businesses, trades and home improvement, education, photography, dental, and health and beauty. Importantly, Payright seeks to create win/win outcomes for merchants, and their customers by growing merchant’s businesses, and making products and services more affordable to consumers, by spreading the cost of purchases over time. Merchants are paid upfront and in full, while customers enjoy the flexibility of paying off purchases of up to $20,000 in bite-size instalments.

In the first episode of this two part series, Adrian and Piers break down the benefits of a buy now pay later option for trades businesses.

For more from Piers and the PayRight team, you can follow PayRight on social media using the links below:

https://www.instagram.com/payright_au/

https://www.facebook.com/Payrightaustralia

https://www.linkedin.com/company/payrightaustralia/

Plus, if you would like to introduce PayRight into your sales process, head to the link below to sign up as a merchant (it’s free to sign up!):

https://www.payright.com.au/im-a-business/sign-up/?utm_source=Tradesformational&utm_medium=Audio&utm_campaign=Podcast

This week Adrian brings the 3rd and final part of his conversation with the incredible Dan Kerr from Service.com.au. Dan is an engineer by qualification, but has spent over 10 years in the sales and marketing space, half of which he has been spent working in the trades industry. 6 years ago, Dan and his co-founders Jacob Banks and Dexter Devlin set out to create an online marketplace that would connect Australians with verified and peer-reviewed trades and service providers. From Plumbers to Painters, Electricians and more, get multiple quotes in one place. Since its inception, the platform has connected over 500, 000 Australians with local professionals.

In the last installment of this three part series, Dan and Adrian discuss the strategies and techniques that can launch your business into the next phase.

For more from Dan, you can follow him on LinkedIn: https://www.linkedin.com/in/dan-kerr-0924ab8a.

To find out more about service.com.au, visit the website at Service.com.au. PLUS, sign up to the TradesFormation Coaching Program in the month of September to qualify for a FREE 12 month membership to Service.com.au, valued at $847+GST*.       

*This promotion is subject to service.com.au demand in your local service area. All new clients signing on under this promotion will be referred to a Service.com.au representative to assess their eligibility.

This week Adrian brings part 2 of his conversation with the incredible Dan Kerr from Service.com.au. Dan is an engineer by qualification, but has spent over 10 years in the sales and marketing space, half of which he has been spent working in the trades industry. 6 years ago, Dan and his co-founders Jacob Banks and Dexter Devlin set out to create an online marketplace that would connect Australians with verified and peer-reviewed trades and service providers. From Plumbers to Painters, Electricians and more, get multiple quotes in one place. Since its inception, the platform has connected over 500, 000 Australians with local professionals.

In the second installment of this three part series, Dan and Adrian talk about lead grading and how maintenance based tradies can identify A,B,C and even D grade leads.

For more from Dan, you can follow him on LinkedIn: https://www.linkedin.com/in/dan-kerr-0924ab8a.

To find out more about service.com.au, visit the website at Service.com.au. PLUS, sign up to the TradesFormation Coaching Program in the month of September to qualify for a FREE 12 month membership to Service.com.au, valued at $847+GST*.

That’s all for all for now, but make sure to tune in next time for part 3!         

*This promotion is subject to service.com.au demand in your local service area. All new clients signing on under this promotion will be referred to a Service.com.au representative to assess their eligibility.

This week Adrian is joined by long-time friend of TradesFormation and co-founder of Service.com.au, Dan Kerr. Dan is an engineer by qualification, but has spent over 10 years in the sales and marketing space, half of which he has been spent working in the trades industry. 6 years ago, Dan and his co-founders Jacob Banks and Dexter Devlin set out to create an online marketplace that would connect Australians with verified and peer-reviewed trades and service providers. From Plumbers to Painters, Electricians and more, get multiple quotes in one place. Since its inception, the platform has connected over 500, 000 Australians with local professionals.

In the first installment of this three part series, Dan and Adrian discuss the Service.com.au platform, and how digital marketplaces are shaping the future of the trades industry in Australia.

For more from Dan, you can follow him on LinkedIn: https://www.linkedin.com/in/dan-kerr-0924ab8a.

To find out more about service.com.au, visit the website at Service.com.au. PLUS, sign up to the TradesFormation Coaching Program in the month of September to qualify for a FREE 12 month membership to Service.com.au, valued at $847+GST*.

That’s all for all for now, but make sure to tune in next time for part 2!         

*This promotion is subject to service.com.au demand in your local service area. All new clients signing on under this promotion will be referred to a Service.com.au representative to assess their eligibility.

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In this week’s episode Adrian brings the effervescent marketing specialist, Katrina McCarter, to the mic. Among other things, Katrina is the founder of Marketing to Mums, a marketing and research consultancy based in Melbourne, a Best-selling Author, Speaker and Business Advisor and mother of three. After years of research into mother's behaviours, Katrina has published her findings in two bestselling books: two books: Marketing to Mums in 2016 and The Mother of All Opportunities which launched last October in New York.

Adrian and Katrina discuss the insights that led Katrina to start her Marketing to Mums consultancy, and the significance of mothers as a target market, and how businesses can effectively segment and target this market.

To learn more about the Marketing to Mums universe, head to http://marketingtomums.com.au/ .

You can also find Katrina and Marketing to Mums on social media, using the links below:

Facebook: www.facebook.com/marketingtomums

LinkedIn: https://www.linkedin.com/in/katrina-mccarter/

Plus, Katrina has been generous enough to provide our listeners today with a code for free shipping on any Marketing to Mums book purchase! Simply head to www.marketingtomums.com.au/book and enter the code ‘FREE’ at checkout. 

On today’s episode Adrian chats with Cian Mcloughlin, the founder and CEO of Trinity Perspectives, author of the Amazon #1 best seller Rebirth of the Salesman and co-author of Amazon #1 best seller Secrets for Business Success and has been voted one of the Top 50 Sales Blogs in the world for four years running.

Trinity Perspectives is a boutique training and consulting company specialising in Win Loss Analysis and Sales Transformation, and in this conversation Cian talks about how Win Loss Analysis can apply to your trades businesses.

To find out more about Cian and Trinity Perspectives, you can head to the Trinity Perspectives website (https://www.trinityperspectives.com.au/)and follow Cian on LinkedIn (https://www.linkedin.com/in/cianmcloughlin/).

Plus, Cian has been generous enough to share a FREE copy of his bestselling book Rebirth of the Salesman with today’s listeners. Download your copy here: https://f.hubspotusercontent10.net/hubfs/5171165/Rebirth%20of%20the%20Salesman%20free%20download.pdf.