In this episode of the Women in Social Listening and Insights podcast, Jackie Cuyvers speaks with the remarkable Michelle Dunst, Managing Director of Analytics and Insights at Real Chemistry, a healthcare innovation company. Michelle shares her journey in social listening and offers valuable insights into the world of social intelligence, particularly in the healthcare and pharmaceutical sectors. From her early days in social media monitoring to her impactful work uncovering the unseen experiences of patients, Michelle provides a deep dive into the challenges and rewards of utilising social listening in healthcare. She also discusses the importance of diversity in team collaboration, the future of social intelligence, and provides valuable advice for those looking to pursue a career in this field.