Andrew Raiher emphasizes the importance of taking control of your algorithm instead of letting it control you. By curating your digital inputs, opposing what you don’t want, and focusing on what you do, you can build an algorithm that reflects your taste and brings joy.

Key Topics

• Why algorithms are valuable in 2025
• Training your algorithm vs. being trained by it
• Curating your feed by rejecting unwanted content
• The joy of building an algorithm that reflects you
• Why personalization is digital power

Quotes

• “Train your algorithm. Don’t let it train you.”
• “Your algorithm is the most valuable thing you have in 2025.”
• “The goal is to make other people jealous of the brilliance of your algorithm.”
• “Make your algorithm your own — treat it with love.”