Your best-fit client is the easiest person for you to think about, market to, sell to + deliver to.

Your not-best-fit client is the person that, when you think about them (which your brain is wired to do, and which is why so many people unconsciously market, sell + deliver to their not-best-fit client) – your marketing, selling + delivery becomes difficult, and unsustainable.

I share a practice with you in today's episode to identify the traits of your best-fit (most successful) clients, so that you can book out your business with these people. Because when your business is filled with your most successful clients, you also generate more demand for your offers.

Mentioned:

The Six-Figure CEO

Private Coaching