NewsRamp Awards and Recognition Podcast

Transformative Growth: Extra Credit Union Wins Finopotamus Tekkie Award with DeepTarget Partnership


Listen Later

Extra Credit Union from Warren, Mich., received the 2025 Finopotamus Tekkie Award for Revenue Growth by leveraging DeepTarget's AI-powered digital banking engagement to generate over $12.7 million in new deposits. The strategic integration led to a 7.66 percent click-through rate, 1,092 new CD accounts, and significant revenue growth in 2024. DeepTarget CEO, Preetha Pulusani, highlighted the impact of intelligent targeting and digital engagement on transforming digital banking into a revenue-generating powerhouse. Financial institutions seeking to enhance digital engagement can explore DeepTarget's AI-powered platform at www.deeptarget.com.
...more
View all episodesView all episodes
Download on the App Store

NewsRamp Awards and Recognition PodcastBy NewsRamp