In this week’s podcast episode, Chief Victory Officer, Eric Guy, is joined by Dena Enos, founder of StrongHouse, a marketing consultant firm. Dena shares her approach to helping companies reach their full potential by embracing fresh strategies and collaboration.

Takeaways:

• Sometimes it takes hearing the same idea from an external source to spark action within your organization.
• You can’t achieve different results by sticking to the same routine.
• Optimization doesn’t require a complete overhaul; sometimes, it’s about tweaking a single variable.
• Building a business model rooted in core values is crucial.
• Regularly reconnect with your vision and values to maintain focus.
• When you feel valued as an employee, you’re more likely to produce exceptional work.
• You can’t just introduce data into a situation hoping it will create change, you need to interpret the data.

Quotes:

• “If we want different outputs, we have to change the inputs”
• “If everything’s important, then nothing’s important."
  
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