In this inspiring episode of Scaling Wellness, I interview Alice Johnstone, a passionate postnatal Pilates coach who transitioned from the corporate world to creating a meaningful business supporting new mothers and training Pilates instructors. Alice shares her journey of identifying a critical gap in postnatal care, building her one-to-one Pilates practice, and expanding into online education for instructors.

Key Takeaways

• The importance of specialised, personalised postnatal support
• Strategies for building an online business alongside in-person work
• Overcoming imposter syndrome and finding your ideal client
• The value of patience, persistence, and continuous learning in entrepreneurship
• Pricing your services based on the transformation you provide

Resources Mentioned

• Free 7-Step Guide on Postnatal Client Rehabilitation https://www.yourtimepilates.com/7-step-guide
• Bridging the Diastasis Gap - https://yourtimepilates.thrivecart.com/diastasisworkshop
• "Beyond the ParQ" Workshop (April 25) https://yourtimepilates.thrivecart.com/beyond-the-par-q-workshop/
• Free Facebook Group: Postnatal Pilates Instructors Group https://www.facebook.com/groups/postnatalpilatesinstructors
• Website: https://www.yourtimepilates.com

Quote of the Episode

"If you're in it for the money, you're probably going to lose faith along the way fairly fast. If you're in it because you've got a really clear vision about the work that you want to do, like, why are you doing it? And if you hold on to that, you'll be a bit more at peace with the bumps along the way." - Alice Johnstone