This is Altruistiq

Transforming the Way we Consume Fashion with Eshita Kabra, CEO of By Rotation


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The future of fashion isn’t fast... By Rotation is putting the brakes on the fast fashion consumer habit, resetting the narrative from buying new to sharing new.

Eshita Kabra, is the mastermind behind By Rotation, the fastest growing UK digital fashion rental and resale platform. In this episode, Saif Hameed, CEO of Altruistiq and Eshita Kabra, CEO of By Rotation sit down and discuss how By Rotation is disrupting the market and empowering a community discerning fashionistas with the tools to be mindful consumers and crucially, look fantastic whilst doing so.

Dubbed as the ‘Instagram of fashion rental’, Eshita reveals how technology has enabled a community of eco-conscious ‘rotators’ to evolve. We dive into the financial, environmental and style benefits that users gain whilst spotlighting the current and future industry wide uptake of the circular fashion model. Tune in to find out how By Rotation is putting an end to fast fashion.

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This is AltruistiqBy Altruistiq