This week on Southern Fried eCommerce, Eric focuses on what it takes to keep your site optimized long after your new website has launched. He is joined by EYStudios Digital Account Managers, Ali Reynolds and Phillip Jolley from our ongoing marketing and site maintenance service, Runway. Ali and Phillip showcase their technical and creative knowledge as eCommerce consultants and what they do to show value and measure success for their clients.

Topics for this episode include: 

• The "set it and forget it" mentality
• Building trust with a client for optimal consultation.
• How analytics help craft informed decisions.
• What businesses should plan for in terms of site maintenance.
• How to start bringing traffic to your website successfully.

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