10.10.2023 - By Kelsey Kerslake
Podcast Episode: Transitioning to a Solo Online Business
Introduction:Host: Kelsey KerslakeCEO and Founder of The Aligned BusinessEpisode Overview:Kelsey's decision to transition her business to a solo operationIndustry trends and shifts towards smaller, more aligned businessesPersonal challenges and health issues that led to this decisionIndustry Trends and Shifts:The trend of big coaches and course creators downsizing their teamsThe pressure to scale coaching businesses with large teamsThe shift towards more discerning clients and higher standards of supportEmphasis on living aligned lives over building massive businessesKelsey's Journey with a Team:Building a team with six full-time employees and 11 contractorsThe stress and financial pressure of managing a large teamThe decision to pause the agency and reevaluate the business structureTransitioning to a revenue share modelFinancial Goals and Wealth Building:Prioritizing profit and financial literacyThe importance of making smart investmentsBuilding wealth through stocks, real estate, and other assetsThe shift from just scaling to focusing on profitKelsey's Dream Business Structure:Transitioning to a solo operation with a smaller, more profitable businessTaking on one-on-one clients and managing a limited number of academy studentsRelaunching Supportive Sales School and opening a digital download shopResetting the business to align with Kelsey's visionConclusion:Kelsey's temporary reset and focus on personal alignmentInvitation to reach out with questions or for further discussionClosing remarks and gratitude for listening to the Aligned Business Podcast